Candidate relationship management software

Candidate Relationship Management is a technique used by HR Professionals to increase Candidate Engagement and improve hiring process.

One of the main problems in the HR sector, enticing talent, is addressed by the introduction of this relatively new recruiting technique.

Building relationships with candidates is essential on three levels: with the ones running now, the ones who have run before (also referred to as silver medalists), and the ones who might run again in the future.

What is candidate relationship management software?

Candidate relationship management software (CRM) is all-purpose software that manages the hiring cycle. It aids in keeping track of candidate information and fostering positive relationships with them for the duration of their employment with the company.

Your interactions with candidates are redefined by candidate relationship management software. It begins tracking your applicants as soon as you get in touch with them and continues indefinitely. You are aware of their status in the process, what is going on with them, when the last communication was sent, how their candidacy is doing, the history you have with them, etc.

Look around. Every top performer, diligent IT employee, customer service representative who never loses his cool, and favorite salesperson were all previously your candidates. Additionally, the candidates you currently have in your possession could develop into productive employees. Because of this, treating your current candidates well is essential, and Candidate relationship management software such as recruitment CRM can help immensely.

Benefits of candidate relationship management software

The candidate relationship management software, or CRM, is used to handle the hiring cycle. It aids HR Professionals in keeping track of their candidate information and fostering positive interactions with them for the duration of their employment with the company.

Technology-driven candidate relationship management software automates every step, saves pertinent resumes while tracking data, and recalls it as needed. The following are the benefits of candidate relationship management software:

Sourcing candidates

Finding prospects is never a simple process. Where can you, as an HR professional, locate the ideal candidate? How does one get in touch with them? What draws them? These inquiries can only be addressed by the CRM software, which uses built-in tools to locate, connect, and deliver qualified individuals to you that perfectly match your job descriptions. The utilization of candidate relationship management software has gone up from 56% to 74% in smart firms over time, as recorded in 2020

Content management

CRM creates unique material for each platform based on the preferences of each user to ensure that your potential candidate is completely satisfied. Recruitment CRM also employs features such as email marketing, notifications about job opportunities, and bringing up job advertisements to particular prospects on various social media platforms like Facebook and Instagram as part of its marketing strategy. CRM strikes precisely in time to ensure that no qualified candidate is passed over because it knows to strike when the metal is hot. 

An internal marketer is also a CRM. Recruitment CRM makes sure to greet visitors to your website who are actively looking for work warmly whenever they arrive. Maintaining your website makes it easier for candidates to apply and locate information. According to statistics, your website, professional career sites, and social media platforms are your best branding tools. CRM controls the branding and marketing aspects across all channels.

Employee referrals are stored in CRM

Did you realize it? One of the best ways to find a talented workforce is through employee referrals, and 46% of candidates are more inclined to accept an email from your company if they are familiar with your personnel. The candidate data recommended by your present staff is stored in the recruitment CRM. Knowing how well your staff performs allows you to anticipate when they will recommend a colleague who will benefit your company more. When a position becomes available, applicant relationship management links you with the most pertinent referrals.

Keeps track of ex-employee feedback

Websites like Glassdoor and Jobcase gather both delighted and dissatisfied employees to hear what they have to say about their former employers. Everyone who views these sites and is interested in learning more about your company and its culture can see this. 

Your recruitment CRM keeps track of and reports to you all the rumors that your former employees spread about you. With the help of such input, you can improve your business in a way that will be more appealing to both present and potential employees. There is always an opportunity for improvement, and the candidate relationship management software informs you of the areas where work has to be done as well as your strongest points.

Create talent communities that are appropriate for the job

You are now prepared to divide your talent communities into groups according to your present and future talent demands. Your organization will always have a pool of talented and qualified people to choose from when a job opening arises thanks to strong segmented talent communities. Recruiters should think about putting candidates in groups based on shared characteristics and keeping in touch with these relationships through customized content to get the most out of communities.

Use the following tags as examples of how to organize your talent pools:

  • Educational attainment, work history
  • Interested departments or roles
  • Location
  • Skills

You're prepared to begin developing relationships and engaging talent with timely, relevant information now that your candidate relationship management system's talent communities are correctly organized.

Personalized automated communication

We should use automation in our hiring processes because we all know how much easier life is when things are automated.

Companies can use a recruitment CRM to update candidates on the status of the hiring process automatically, remind them of deadlines, and even send trigger-specific emails based on their actions. For instance, you can send a follow-up email outlining what will happen when a candidate completes a task that advances them to the next round of the interview.

This relieves pressure on your recruiters to follow up manually while also keeping the applicant aware of the status of their application. It's automated and advantageous for both parties.

Top 10 Candidate relationship management software

TalentLyft

TalentLyft

Beamery

Beamery

Avature

Avature

SmashFly

SmashFly

Talemetry

Talemetry

Yello

Yello

iCIMS

iCIMS

Microsoft

Microsoft

Bullhorn

Bullhorn

Phenom

Phenom

TalentLyft

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Pricing

$49/month

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Free Version Availability

No

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Suitable For

Small to medium sized companies

With just one click, organizations may post new job openings to a variety of free and premium job sites using the excellent recruitment CRM TalentLyft.

Recruiters are aware that posting a job on a single job board won't generate enough qualified candidates for the position. But it takes a lot of time and works to list a position across several channels. Through the integration of job boards, TalentLyft can assist recruiters in resolving this issue.

Beamery

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Pricing

NA

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Free Version Availability

NA

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Suitable For

Small to medium sized

Beamery is a recruitment CRM that focuses on luring inactive job prospects to an opening.

The recruiting CRM enables businesses to manage their whole sourcing operation from a single interface. Recruiters may forecast candidates' short- and long-term performance using data-driven decisions.

Using Beamery, recruiters may draw applicants from a variety of sources. Using the CRM, recruiters can import pre-existing sourcing lists as well as find applicants directly on websites and social media.

The talent pool builder in the CRM also equips recruiters with the resources they need to create segmented, prioritized pipelines for current and upcoming opportunities and maintain them current. Additionally, through collaboration, the CRM advances internal recruitment objectives. Recruiters can quickly share candidates and make notes, tasks, and follow-ups with Beamery, enabling them to work more productively together to make sure they're hiring the appropriate individuals.

Avature

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Pricing

$50/month

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Free Version Availability

No

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Suitable For

Large to medium sized companies

Avature is ideal for businesses searching for a campus recruiting solution.

Businesses can use Avature to target recent graduates by organizing events and controlling their campus recruiting efforts from a single platform.

Recruiters can cultivate students' interest in the organization with automated emails after they've attended an event and expressed interest. Additionally, the CRM is scalable and can accommodate any style of campus hiring your business conducts. You can adjust your strategy as necessary in light of your performance and outcomes.

SmashFly

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Pricing

NA

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Free Version Availability

Free trial available

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Suitable For

Small to medium sized companies

SmashFly might be the right tool for you if you're seeking an AI-powered recruitment CRM.

SmashFly is a lot more than a simple CRM for hiring. Event management, recommendations, and analytics systems can all benefit from it.

SmashFly can source candidates automatically because AI powers it. Your database of qualified applicants can be used to search for new prospects based on the requirements, and it can then automatically group candidates into talent pipelines.

Your team may create automatic nurturing campaigns that are triggered by a candidate's behavior with your business once it has this information and a complete record of every candidate in its database.

Talemetry

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Pricing

$85/month

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Free Version Availability

No

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Suitable For

Small to medium sized companies

Talemetry is ideal for corporate firms who wish to take a more marketing-driven approach to their recruitment efforts.

The CRM is a hybrid marketing/recruitment CRM that enables recruiters to increase the number of applicants in their talent pools by using automation technologies and relationship-based candidate experience solutions. Companies may nurture their candidates using Talemetry by using SMS/text messages, predictive job recommendations, 24/7 chatbots, intelligent job matching, and relationship-building.

The combination of all these characteristics, according to Talemetry, gives candidates a contemporary recruitment experience and raises candidate conversion rates on an individual basis.

Yello

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Pricing

NA

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Free Version Availability

No

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Suitable For

Yello is a CRM designed specifically to handle high-volume recruiting. Yello is built to assist recruiters in engaging, screening, and advancing candidates at scale. The outcome? Your business fills open positions more quickly.

With the help of the CRM's external job-sourcing features, recruiters can find top candidates by automatically searching job boards and importing them into the CRM. Because it incorporates ATS mining, your business can localize its searches to find qualified candidates. 

iCIMS

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Pricing

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Free Version Availability

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Suitable For

iCIMS is the solution if your business is seeking for a recruitment Customer Relationship Management that integrates with Google. iCIMS allows recruiters to construct personalised career sites that go beyond the standard keyword matching algorithms available in most applicant tracking systems (ATS) and provide future prospects with more relevant job results. Candidates using the search engine to find their next job will receive more appropriate job search results because of this CRM's machine learning features.

Microsoft

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Pricing

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Free Version Availability

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Suitable For

Microsoft is one of the best customer relationship management software in the global market. It is a powerful tool for businesses to manage their relationships with their customers and prospects.

Microsoft CRM helps businesses in many ways including: Capturing data from all channels of communication, managing customer relationships, tracking marketing campaigns and sales activities and analyzing sales data and using it to make better decisions in the future.

Bullhorn

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Pricing

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Free Version Availability

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Suitable For

Bullhorn is a customer relationship management software that helps managers and employees to manage relationships with customers. With this software, you can manage all your customers, leads, and opportunities in one place. Bullhorn CRM is also great for managing your company’s sales process. It helps you plan out your sales strategy and identify the best prospects for your business.

Phenom

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Pricing

Custom quote

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Free Version Availability

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Suitable For

Phenom is an intelligent talent experience platform that integrates with a company’s existing HR and talent management systems. It can be used by companies of all sizes to attract, engage and retain their workforce.

The Phenom platform is powered by a proprietary algorithm that can read and understand millions of resumes, cover letters, job descriptions, and other forms of communication in seconds. The algorithm then ranks the candidates to identify those who are most qualified for the position.

Phenom provides a holistic view of the workforce, enabling organizations to identify potential gaps in their talent pipeline and make informed decisions about how best to fill these gaps. Phenom also offers predictive analytics tools that help companies achieve their goals for key metrics like turnover rates, cost per hire, and time-to-fill.

Product Pricing Free Trail Mobile App Ease of Use Ratings Best Use Case
TalentLyft $49.00 / Month No No 9.2/10 4.8/5 Remote/hybrid teams
Beamery NA NA No 9.8/10 4.5/5 E-Commerce
Avature $50.00 / Month NA Yes 8.4/10 4.5/5 Remote/hybrid teams
SmashFly NA Yes Yes 8.0/10 4.0/5 Project Management
Talemetry $85.00 / Month NA No 8.1/10 NA Remote/hybrid teams
Yello NA No No 8.0/10 NA Remote/hybrid teams
Jibe NAh Yes Yes 8.2/10 4.1/5 Remote/hybrid teams
Microsoft NA Yes Yes 9.1/10 4.5/5 Remote/hybrid teams
Bullhorn Request quote NA No 8.3/10 4.1/5 Remote/hybrid teams
Phenom Request quote Yes No 8.1/10 4.0/5 Remote/hybrid teams